I’ve helped thousands of CEOs, CMOs, founders, entrepreneurs, and industry thought leaders create brands that don’t just get noticed—they become noteworthy.

This isn’t just what I teach—it’s how I live.

After being "downsized" from the corporate branding world in 2010, I decided to cross a new threshold to chart my own path...

I gave birth to Branding For The People, which became an award-winning agency that served thousands of entrepreneurs…

I garnered deals with industry leaders, spoke on major stages, joined high-level masterminds, and most importantly, cultivated lifelong friendships along the way.

I launched a book on brand authenticity—

and instead of playing it "safe," I courageously titled it:

Your Brand Should Be Gay (Even If You’re Not).

One of the most rewarding moments is when someone reaches out and says:

“I f-ing LOVE the title of your book!”

Then the Amazon reviews came in:

“Best branding book I have ever read.”

“Literally changed my whole mindset.”

“A must-read for entrepreneurs looking to grow and scale.”

Then, I decided it was time to cross another threshold by blending seemingly opposing ideas into ONE integrated offering, such as...

A year-long coaching program that merged business growth and personal development.

A high-end retreat that blended personal branding and sacred medicine.

A curated mastermind that combined capitalism and spirituality.

And I did this not by following someone else’s playbook (because it didn’t exist).

Rather, I went down my own path—and wrote the playbook.

So, I know what it feels like to start something that’s never been done before.

But what I’ve discovered is this:

When you embrace what makes you different, you stop asking for permission—And start building the brand only YOU can lead.